This article presents a multifaceted methodology designed to address the psychological and strategic challenges faced by contemporary entrepreneurs operating in volatile markets. Grounded in cognitive-behavioral principles, psychodynamic insights, and strategic coaching frameworks, the proposed method seeks to dismantle limiting beliefs, reduce anxiety, and foster both resilience and systemic thinking. A mixed-methods study involving 200 entrepreneurs revealed statistically significant improvements in revenue growth, anxiety reduction, and self-esteem, when compared to a control group engaging solely in conventional business training. Case analyses further illustrate how the integration of cognitive reframing, deep psychodynamic exploration, and leadership coaching can produce enduring benefits. The findings underscore the necessity of an integrative approach that simultaneously targets internal barriers and operational bottlenecks, offering a practical, evidence-based solution for sustainable business development.

Entrepreneurial Psychology, Cognitive-Behavioral Therapy, Psychodynamic Analysis, Strategic Coaching, Anxiety Reduction

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