The article provides for the improvement of the tourism division at the current stage of economic improvement. Within the conditions of the digital economy, the importance and the need for the improvement and use of human capital is highlighted. The role of the use of human capital within the development of tourism, which is considered a vital branch of the economy, is also reflected in its characteristics. Also in the article, logical conclusions and proposals on the development of human capital are formed.

Tourism, digital economy, tourism services market, tourism products, human capital, science, innovation, modernization

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