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DOI: Prospects For The Improvement Of The Marketing System To Increase The Competitiveness Of Light Industrial Enterprises
Fayoza Tuxtamurodovna Bazarova , Senior Lecturer, Tashkent Financial Institute, UzbekistanAbstract
The article examines the theoretical and methodological basis of the problems of improving the marketing system to increase the competitiveness of light industry enterprises. A general description of market factors influencing the process of increasing the competitiveness of light industry enterprises is given. In this regard, based on the study of the causes and characteristics of the development of existing problem processes, scientific proposals and practical recommendations for overcoming the existing problems have been formed.
Keywords
Competitiveness, marketing efficiency
References
Decree of the President of the Republic of Uzbekistan dated December 14, 2017 No PF-5285 "On measures to accelerate the development of the textile and clothing industry"
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Ergashkhodjaeva Shakhnoza Djasurovna, Hakimov Ziyodullo Ahmadovich, Samadov Askarjon Nishonovich. The Ways Of Improving Competitiveness Of Textile Industry Enterprises Based On Marketing Strategies. European Journal of Molecular & Clinical Medicine 762ISSN 2515-8260 Volume 07, Issue 07, 2020., 751-762 pg.
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Toshpulatov I.A. Improving the cluster model in ensuring the competitiveness of light industry enterprises. ECONOMY AND FINANCE / ECONOMY I FINANCE 2019, 3 (123), pp. 11-17
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Copyright (c) 2021 Fayoza Tuxtamurodovna Bazarova
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