ALAM, Kazi Rezwana; SAURAV, Kazi Rakib Hasan; KABIR, Jesmin Ul Zannat; RAHMAN, Md Saidur; HASAN, Md Imrul; BARUA, Chapal. AI-DRIVEN DIGITAL MARKETING ANALYTICS AND LEADERSHIP STRATEGIES FOR SUSTAINABLE BUSINESS INNOVATION: A MIXED-METHODS RESEARCH STUDY. The American Journal of Management and Economics Innovations, [S. l.], v. 6, n. 12, p. 83–102, 2024. Disponível em: https://theamericanjournals.com/index.php/tajmei/article/view/7400. Acesso em: 16 feb. 2026.