Md Mohibur Rahman, Sharmin Sultana Akhi, Safayet Hossain, Mohammad Iftekhar Ayub, Md Tarake Siddique, Ayan Nath, Paresh Chandra Nath, Md Mehedi Hassan. EVALUATING MACHINE LEARNING MODELS FOR OPTIMAL CUSTOMER SEGMENTATION IN BANKING: A COMPARATIVE STUDY. tajet [Internet]. 2024 Dec. 15 [cited 2025 Mar. 10];6(12):68-83. Available from: https://theamericanjournals.com/index.php/tajet/article/view/5732